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‘Let Their Greatness GROW’ campaign launched by the ‘Get Ready to GROW’ collaborative.
Developmental checks are one of the best ways to support children’s health and well-being.

Young children in the City of Rochester and surrounding region now have access to free developmental checks, or screenings, that can help families better understand their child’s strengths and possible needs for healthy development. Only 20 to 30% of children with health, behavioral, and development problems are identified and receive appropriate interventions prior to entering school. Children's Institute along with Causewave Community Partners and a collaborative of child-serving organizations, announce a new community campaign to ensure families are aware of the benefits and availability of screenings. Read the press release

Links to press conference media coverage:


The Get Ready to GROW bus - Serving community and partners

Community-based organizations, schools, childcare centers

  • Medical partners
    • Genesee Pediatrics
    • The Center for Refugee Health
  • Monroe County Library System/WXXI “Pop Up in the Park” community events
  • Just in time to respond and serve during COVID challenges
  • Limited program onsite space to conduct screenings/ required social distancing
  • No visitors/providers allowed in buildings

News Archive

FLPPS (Finger Lakes Performing Provider System): Expanding developmental screenings for children in the Finger Lakes region (press release, 2021)

Congressman Morelle, local advocates announce $1.5 million in funding for early childhood services. (2020)
Press release
WXXI news
13WHAM coverage

KidsThrive585 podcast with A. Dirk Hightower, Ph.D. (2020)